CEM Software was honored to attend Think Apps @ The Google Apps Summit 2025, a technology event organized by Google in Ho Chi Minh City on November 12, 2025.
Bringing together key platforms including Google Ads, AdMob, and Google Play, the event offered valuable insights into the latest trends in app and game development, as well as new opportunities for businesses to build products, reach users, and achieve sustainable growth in the digital era.
The event brought together experts, developers, and technology partners from across the APAC region to discuss a wide range of topics, from leveraging AI throughout the product development lifecycle and improving operational efficiency to user acquisition, business performance, and sustainable growth strategies.
Beyond the insightful sessions, the event also provided CEM Software with opportunities to connect with the Google team and a broader community of developers, publishers, and studios across the region, while gaining fresh perspectives on AI, data, and innovation in the App & Game industry.
Participating in industry events such as Think Apps @ The Google Apps Summit 2025 allows CEM Software to stay updated on emerging technologies, expand its professional network, and explore new opportunities for developing products for the global market.